Digital Business Communication Portfolio

“When we launched the WineLibrary website in 1996, I didn’t even own a computer yet. I just understood that there was an opportunity here to market in a different way” – Gary Vaynerchuk Activity 1: Good & Bad Web Design Blog When it comes to web design, I follow the philosophy that visuals are everything….

Does She…Or Doesn’t She?

Living in an era where dying your hair a different colour is totally accepted, and is more often than not used as a fashion statement, it’s easy to forget the self-care realms that were once completely unheard of. Women dying their hair to prevent going grey circa 1950 was practically only whispered about. While many…

Beauty Goes Digital

As sad as it is to admit, the novelty of print beauty magazines has pretty much worn off. The nostalgia of reading Cosmopolitan and Dolly magazines while I was in primary school is probably the only reason beauty going totally digital makes me a little sad. Apart from that, I definitely agree that it’s a…

Women In Advertising: Then And Now

It’s universally known that female stereotypes in Advertising were at their worst in the 1940’s-50’s. It’s actually shocking looking at some old school Ads for products like soap, vacuums and even cars, and seeing the sheer sexism and offence peppered through the print (when I say peppered, I mean when you’re about to season your…

Zuckerberg Scandal

Mark Zuckerberg is currently under fire following the revelations of Facebook’s involvement with Cambridge Analytica—a voter profiling company. It came to light on the 17th of March that Facebook released the personal information of 50 million users ahead of Trump’s 2016 election without permission via a personality app called ‘This Is Your Digital Life’, created…